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New Age Appropriate Design Code to Protect Children's Privacy Online

New Age Appropriate Design Code to Protect Children’s Privacy Online

It was reported by the Information Commissioner’s Office (ICO) that social media sites, online games and streaming services used by children will have to abide by a new privacy code set by the UK's data watchdog. Elizabeth Denham, the Information Commissioner said the new Age Appropriate Design Code, a set of 15 standards that online services should meet to protect children’s privacy, will be "transformational." The code sets out the standards expected of those responsible for designing, developing or providing online services like apps, connected toys, social media platforms, online games, educational websites and streaming services. It covers services likely to be accessed by children and which process their data. The code will require digital services to automatically provide children with a built-in baseline of data protection whenever they download a new app, game or visit a website. That means privacy settings should be set to high by default and nudge techniques should not be used to encourage children to weaken their settings 

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